Dutra Associates

Unleash Your Peak Potential

Finding Your Passion: Entrepreneurship and Older Americans

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“To love what you do and feel that it matters – how could anything be more fun?”  – Katherine Graham – American Publisher.

According to research conducted by the Kauffman Foundation in 2019, more than 25% of new entrepreneurs were between the ages of 55 and 64. This is compared to just under 15% in 1996. The impact of COVID-19 is continuing to fuel this trend in 2020. As older workers experience layoffs or take early retirement packages due to the pandemic, many are evaluating the possibility of launching their own business.

One of the first things to consider involves determining what will ignite excitement and fulfillment in you. Starting a business is hard work. Pursuing something that is purposeful and taps into your passion will keep you motivated during the inevitable ups and downs. If you are amongst those older Americans who are now considering starting a new chapter in your career, here are some tips to help you find your passion.

Being in the Zone

When was the last time that you were so engaged in what you were doing that you completely lost track of time?  What is it that you were involved with?  Were you organizing, planning, decorating, running a meeting, painting, gardening, helping others, or teaching? Whatever you were engaged in, you were experiencing being “in the zone”.  This is a state of being fully focused, motivated, and passionate – a state where you are doing what you are uniquely gifted to do.

One of my teachers, Laura Berman Fortgang, has said, “your satisfaction will not stem from what you do but from who you get to be while you do that thing.”  We often get caught up in what we are “supposed” to be doing.  This can stem from a wide variety of influences including parents, friends, teachers, and societal pressures to name a few. Forget titles and look at the essence of who you get to be in any business pursuit you consider. It can open up doors you never imagined.

Find what it is that uniquely lights you up. Your passion can be something that you’ve known all your life or you may evolve into it as you notice what you most love. To begin your own exploration, consider the following questions.

Ask Yourself

  • What gets me excited about life?
  • What brings meaning to my life?
  • If I could do exactly what I’d like to do, what would it be?
  • What are my natural gifts and talents?
  • What did I most like to do as a young child?
  • What are my criteria for happiness?
  • What are my values?

Your Next Steps

Once you have jotted down the answers to these questions, it can be helpful to share them with a close friend, a mentor, or a coach to flesh them out and look at possibilities. It’s never too late to embark on a new path. Dreams can be realized no matter where you are in your life’s journey. Take these first steps to open the door to what could be next for you.

About the Author: Sherry Dutra is a Talent Development, Career and Retirement Coach and Facilitator who works with corporate leaders in small to mid-size businesses, across the span of their careers. She helps them to accelerate business outcomes and team performance, navigate their own career path, and transition to retirement with ease using proven methodologies and strategies that get results. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

Career Reflection in Times of Crisis

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Since the pandemic began, I am finding that many professionals and business owners are stepping back and taking a hard look at their careers. The questions and concerns they are raising range from deeply questioning “Is this really what I want to be doing?” to a vague sense of “I’m feeling bored and restless.”  Perhaps you have been having some of the same or similar thoughts.

Reevaluating one’s life during times of unprecedented change and upheaval is quite natural. When you get shaken to the core, any vague or significant discomfort you have been feeling in your career suddenly smacks you in the face. You recognize that life is short and you may choose to stop tolerating or settling for the current situation. During such pivotal moments that jar you out of your comfort zone into foreign territory, you are called to check in, reflect, take a pause, and explore what creates a sense of satisfaction and engagement for you. Being truly engaged in any aspect of your life is fundamentally based on how satisfied you feel. When you’re feeling satisfied, you’re happier, more fulfilled and more productive. What if you had the key to unlock the secret to your personal success? What might be possible for you?

Identifying and creating strategies to meet your core needs is the secret to your personal success. What are core needs? They are the types of energies that you need to have in your life. When your needs are met, engagement occurs.  When core needs are not met, you become disengaged, drained, unhappy, perhaps even stuck. Unfortunately, you usually have no idea why you feel this way and, as a result, you are at a loss about what to do next.

Examples of core needs include accomplishment, creativity, teamwork, recognition, fun, contribution, and autonomy, to name just a few. In working with clients, I’ve found that the number of core needs that an individual might have can vary widely. Some have 8, others have 20. How few or many you have doesn’t matter. There is no perfect number. Rather, what is important is working through the process of identifying those that are the “must haves” for you, the ones that give you energy.

So how does someone identify their core needs?  It’s not as simple as looking at a list and choosing what stands out. When there are many options, it can be hard to hone-in on the most important. Instead, we look to your actual behavior in practice as a better signal for identifying your core needs. To do this, we explore top experiences in your life and what made them so great for you. To facilitate this process, I use a tool called the Core Needs Navigator™ that gives you the resources and knowledge to allow you to feel fulfilled, productive, effective and satisfied in your work. You uncover your core needs and explore how they are working in your present work life and how they may best be attained moving forward.

The beauty of this process is that it allows you to step back and look more objectively at your needs. This broader view allows you to see more and gain greater insight into your core needs and what specifically is necessary for you to feel that need is being met. Armed with this information, you can develop strategies that will help you improve the match between what you really need and what you are getting.

Keep in mind, you may discover that all that’s necessary is a small shift. It may not mean a career change or a move to a new company. Once you are in touch with your needs, you realize, perhaps for the first time, what is truly creating dissatisfaction and now know what to ask for that can make a huge difference. In other circumstances, you may realize that, in fact, a bigger change is in order. Yet, with your core needs as the compass, you have clarity and a decision-making tool to guide your next career steps.

The Core Needs Navigator™ can be conducted virtually for individuals as well as for groups. If you’d like to learn more about how you can create a fulfilling career that meets your needs and identify the next steps to get there or help your employees become more engaged and satisfied, please contact me for a complimentary coaching consultation.

About the Author: Sherry Dutra is a Talent Development, Career and Retirement Coach and Facilitator who works with corporate leaders in small to mid-size businesses, across the span of their careers. She helps them to accelerate business outcomes and team performance, navigate their own career path, and transition to retirement with ease using proven methodologies and strategies that get results. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

 

Choosing Your Path to Career Fulfillment

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Award winning American poet, Mary Oliver, once wrote, “Tell me, what is it you plan to do with your one wild and precious life?” I love this line from her poem, “The Summer Day”, as it invites introspection and calls us to live our lives on purpose. If we apply this to our work lives, this can be a daunting question and one that leaves us overwhelmed with selecting the “right” career. As children, we begin to demonstrate areas of strength as we grow. Well-intentioned parents, teachers, friends and others may encourage us to become a nurse or teacher if we excel at helping others, an engineer or accountant if we have strong math skills, or an artist or musician if we display a creative streak. You can see the pattern and may have experienced it yourself. Yet, this linear path can sometimes lead us astray. Simply because we are good at something doesn’t necessarily mean that it will bring us the career fulfillment we desire. There is something deeper we must explore to be fully engaged in our work.

Employee Engagement Survey Data

The 2018 Gallup Study indicated that, while employee engagement has risen slightly in the U.S., we still have 66% of the workforce in a state of disengagement. 53% of those studied are not engaged, which means that they don’t have much of a connection to the work that they are doing and are likely to do the bare minimum in their roles. 16% of those studied are actively disengaged which means that they resent their jobs and have a tendency to complain to those around them and impact the morale of co-workers. Do you find yourself among the 66% who are disengaged? While there are multiple factors that impact employee engagement, there is something that you can do to begin to shift the tide and help you get on track.

A Key Question

A key question to ask that will guide you toward your career fulfillment is “Why?”

  • What is the “why” behind everything you do – your purpose?

I truly believe that each of us has a purpose in life. Finding that purpose allows us to stay aligned, doing what we love while accomplishing things that are meaningful to us. Your level of happiness will always tell you when you are aligned with your purpose and when you’re not.

To help you get started, here is a resource that will help you to explore your passion and purpose. Click here to read Jack Canfield’s 10 Life Purpose Tips. As a Canfield Certified Trainer in the Success Principles, I have seen the positive impact on clients when they are able to tap into their purpose and express it in the world, both through their work and in their lives in general.

Next Steps

If you are feeling less than fulfilled by your work, I invite you to follow the 10 tips and take responsibility for creating a career that you love.  You might find creative ways to express your purpose in your current role or you may find that your purpose exploration starts you down an entirely new path. Whatever your path forward, remember that it’s up to you to take the first step. No one cares more about your career than you. As Mary Oliver wrote, “You must not ever stop being whimsical. And you must not, ever, give anyone else the responsibility for your life.”

About the Author: Sherry Dutra is a Talent Development, Career and Retirement Coach and Facilitator who believes we each have far more potential than we typically tap in to. She helps you learn how to step into your full potential so you can create consistent, optimal performance for yourself and your team with less stress and more enjoyment. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

Time for a Career Change? 5 Sure Signs

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Jan’s Story

Jan* was facing a dilemma. She had just turned 40 and had been with her current organization for over five years and was feeling discontented, frustrated, and stressed.  At the request of her Vice President, Jan had laterally transferred about a year earlier to take on the challenge of a newly created management role. Though the function she would be managing was not her first choice of next steps, Jan felt that the opportunity would add positively to her resume and she accepted the position.  After much hard work, late hours, and tight deadlines, the first major initiative in this role was successfully completed. Awesome, right?  Well, though pleased with the results, Jan recognized that she didn’t enjoy the work, dreaded the end of the weekend, and was feeling constant stress.

The company was in the process of several acquisitions.  As each one came on board, Jan needed to roll out the same initiative to each acquired company.  With each new project, Jan could feel her dissatisfaction growing. She knew she didn’t like her work and the company was having difficulties. Yet, the job paid well, the benefits were good, and it was close to home. Also, she enjoyed the people she worked with. Despite that, Jan struggled each day with whether she should look for a new opportunity or just stick it out.

Maybe this sounds like you.  Or, your story of career dissatisfaction may have a different back story but the undeniable bottom line question is still the same – “should I stay or should I go?”

How do you decide whether it’s time for a career change?

5 Sure Signs

  1. The money and benefits are the primary reason you’re still there.

We all have financial responsibilities and no one is suggesting that money and benefits aren’t important. However, we often talk ourselves into believing that moving into a position that fuels our passion and brings meaning to our lives will automatically pay less than our current role. Additionally, even if it does pay less initially, it’s likely that more money will follow when you are able to bring your best self to work that you love.  And, if needed, I’ll bet there are some things you could adjust in your budget to accommodate bringing joy back into your life.

  1. Your body is feeling the effects.

Even if your mind hasn’t caught up with the notion that you need to pursue something different, your body is likely giving you clues.  Are you having trouble sleeping at night?  Like Jan, do you experience anxiety as Sunday night approaches and you’re dreading the start of a new week? Have you noticed a significant gain or loss in your weight for no apparent reason?  Do you find yourself feeling ill more frequently?  Are you experiencing a constant feeling of stress or exhaustion?  While there may be other reasons for these symptoms and seeing your doctor is highly recommended, many have to look no further than their job to find the source of their discomfort.

  1. Something just feels like it’s missing.

Often, we fail to recognize that aligning our needs and values with our career is critical to a feeling of well-being.  As we progress in our careers, it’s important to check in periodically and reflect on what’s most important to us.  While many of our needs and values remain constant, some may evolve and shift as we move through various stages in our lives. What adjustments to your role, manager or environment might be able to be made to shift you back into alignment again?  If this isn’t possible, it’s time to find a career or role that fits with who you are today.

  1. You’re constantly complaining about your job.

We all have bad days even in the best of jobs. Yet, if you notice that your primary topic of conversation with your family and friends tends to be complaints about your work, it’s time to pay attention. What were you like when you were in a position that you really enjoyed?  What would it take to reignite that part of you again?  Who is the person you’d like to be?

  1. You’ve lost your energy and drive.

If you find, that once in a great while, you experience moments of feeling a little bored or not overly excited about your work, that’s completely natural.  Over time, there are very few jobs that keep you excited and energized every moment.  If, on the other hand, you notice that you’re finding it difficult to get motivated about most anything, it may be time for a change.  Find a place where you can use your strengths each day; where you are energized and inspired by the work and the people around you.

Your Call to Action

While there are certainly other signs that a career change might be in order, these are the ones that I’ve seen most frequently with clients. As the fall season approaches, it’s a great time to start thinking about what you want to create in the coming year so that you can hit the ground running in January. If you recognize any of the 5 signs in yourself, I invite you to step back and do some self-reflection.  Discover where your passions lie, set a new direction, and take action toward a happier and more fulfilling career.

*Name and details changed to protect confidentiality.

About the Author: Sherry Dutra is a Talent Development, Career and Retirement Coach and Facilitator who believes we each have far more potential than we typically tap in to. She helps you learn how to step into your full potential so you can create consistent, optimal performance for yourself and your team with less stress and more enjoyment. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

 

What Lights You Up?: Expressing Your Passion in the World

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“To love what you do and feel that it matters – how could anything be more fun?”  – Katherine Graham – American Publisher

Being in the Zone

When was the last time that you were so engaged in what you were doing that you completely lost track of time?  What is it that you were involved with?  Were you organizing, planning, decorating, running a meeting, painting, gardening, helping others, or teaching? Whatever you were engaged in, you were experiencing being “in the zone”.  This is a state of being fully focused, motivated, and passionate – a state where you are doing what you are uniquely gifted to do.

One of my teachers, Laura Berman Fortgang, has said, “your satisfaction will not stem from what you do but from who you get to be while you do that thing.”  We often get caught up in what we are “supposed” to be doing.  This can stem from a wide variety of influences including parents, friends, teachers, and societal pressures to name a few. Forget titles and look at the essence of who you get to be in any occupation or pursuit you consider. It can open up doors you never imagined.

Find what it is that uniquely lights you up. Your passion can be something that you’ve known all your life or you may evolve into it as you notice what you most love. To begin your own exploration, consider the following questions.

Ask Yourself

  • What gets me excited about life?
  • What brings meaning to my life?
  • If I could do exactly what I’d like to do, what would it be?
  • What are my natural gifts and talents?
  • What did I most like to do as a young child?
  • What are my criteria for happiness?
  • What are my values?

Your Next Steps

Once you have jotted down the answers to these questions, it can be helpful to share them with a close friend, a mentor, or a coach to flesh them out and look at possibilities. It’s never too early or too late to decide on the best path for you. No matter where you are on your life’s journey – early career, mid-life, or planning your next chapter – dreams can be realized. Take these first steps to open the door to what could be next for you.

About the Author: Sherry Dutra is a Talent Development and Career Coach and Facilitator who helps you create consistent, optimal performance using all your capacity and potential in both your work and life. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

5 Key Tips for New Manager Success

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staff-meetingAre you a new manager or know someone who is? The transition to a first time management role can be exhilarating and terrifying at the same time. Soon, you often realize that the strengths and skills that made you successful in your previous role are not what will spell success as a manager.  To help you navigate this transition, here are five key tips to keep in mind.

  1. Keep learning and growing: The functional and/or technical skills that allowed you to excel at an individual level are still important. Yet, they are not sufficient to lead a team successfully. Take advantage of leadership courses, tools and resources that your company or local continuing education program provides. Then, look for opportunities every day to apply those skills as you lead your team. The more you practice, the more you will seamlessly integrate the new skills.
  2. Inspire and empower: Get to know the people on your team. Learn what they are passionate about. Paint a vivid and compelling vision of the future and ask for input and feedback. Align individual skills, strengths and passion with the vision and objectives for the team as a whole. Create a clear line-of-sight between each person’s contribution and the overarching desired result.
  3. Set clear expectations: It really is true – you do get what you expect. Establish yourself as a positive role model who exemplifies the behavior you would like to see in others. Expect that others will work well both individually and within the team and deliver high performance. Don’t assume that team members will intuitively know what you want them to do. Establish clear expectations, provide support and hold people accountable for results. You’ll be amazed at how motivating it can be to your team to know that someone believes in them.
  4. Develop your people: Change can be challenging and sometimes we hold onto the work that we most enjoyed because it feels comfortable. It’s time to take the leap and delegate key responsibilities to your team members. This frees you up to focus more of your time on your new role and develops the skills of your team. Make sure that you provide a level of decision-making authority and support that is appropriate to the skill level of the team member and the complexity of the task. When in doubt, err on the side of less authority and more support. You can always give more authority over time but you never want to have to take it back.
  5. Establish credibility as a manager: If you’ve been promoted within your current organization, you may now be supervising former peers. This can lead to an uncomfortable situation for both you and your colleagues unless you address the shift directly and quickly. Give up on the idea of being liked by everyone and staying best buddies with your former peers. It’s hard to be viewed as being fair and objective if you are continuing to socialize after work and have lunch every day with your close friend who now works for you. While it’s not an easy conversation to have, it is an important one. You might start off with something like, “Our friendship is important to me. As a manager now, I must ensure that the team feels that I’m being fair and unbiased. In order to do that our work relationship needs to be different.”  You and your former peer will be glad you discussed your new dynamic.

About the Author: Sherry Dutra is a Talent Management and Career Coach and Facilitator who helps you create consistent, optimal performance using all your capacity and potential in both your work and life. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

Networking – What Does it Mean to You?

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When you hear the word “networking”, what immediately comes to mind for you? Do you cringe and want to retreat into the safety of your home?  Do you feel as though it’s about pitching your wares, trading business cards and manipulating people?  If so, it’s no wonder that you resist doing it.  Who wants to feel like they are using others and being viewed as insincere?

Often a key factor of my clients’ success strategy includes networking of some sort. Whether they are:

  • exploring a new career path,
  • seeking a new job,
  • looking to expand their leadership capabilities,
  • starting or building a small business, or
  • considering a transition to retirement,

connecting with and learning from others helps them to reach their goals. However, when networking is brought up, it is often met with resistance and a very undesirable view.

Yet, it doesn’t have to be that way. If you come from a perspective of networking that is based on building relationships and seeking opportunities to add value, you can change your entire experience of connecting with others.  How might you feel differently about networking if you considered the following questions prior to your next networking opportunity?

  • What can I share and offer that is valuable to others?
  • What can I do to help someone else feel comfortable?
  • How can I contribute to another’s success?
  • How can I truly listen to what another is saying so I can identify ways to help them?
  • Who do I know who would be a great connection for this person?
  • How can I simply engage in a relaxing conversation with someone?
  • How can I be my true self and make genuine connections with people?

What does networking mean to you now? Hopefully, you are beginning to see networking in a more positive light ~ one in which you build relationships based on true connection, integrity and mutual support.