Dutra Associates

Unleash Your Peak Potential

Choosing Your Path to Career Fulfillment

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Award winning American poet, Mary Oliver, once wrote, “Tell me, what is it you plan to do with your one wild and precious life?” I love this line from her poem, “The Summer Day”, as it invites introspection and calls us to live our lives on purpose. If we apply this to our work lives, this can be a daunting question and one that leaves us overwhelmed with selecting the “right” career. As children, we begin to demonstrate areas of strength as we grow. Well-intentioned parents, teachers, friends and others may encourage us to become a nurse or teacher if we excel at helping others, an engineer or accountant if we have strong math skills, or an artist or musician if we display a creative streak. You can see the pattern and may have experienced it yourself. Yet, this linear path can sometimes lead us astray. Simply because we are good at something doesn’t necessarily mean that it will bring us the career fulfillment we desire. There is something deeper we must explore to be fully engaged in our work.

Employee Engagement Survey Data

The 2018 Gallup Study indicated that, while employee engagement has risen slightly in the U.S., we still have 66% of the workforce in a state of disengagement. 53% of those studied are not engaged, which means that they don’t have much of a connection to the work that they are doing and are likely to do the bare minimum in their roles. 16% of those studied are actively disengaged which means that they resent their jobs and have a tendency to complain to those around them and impact the morale of co-workers. Do you find yourself among the 66% who are disengaged? While there are multiple factors that impact employee engagement, there is something that you can do to begin to shift the tide and help you get on track.

A Key Question

A key question to ask that will guide you toward your career fulfillment is “Why?”

  • What is the “why” behind everything you do – your purpose?

I truly believe that each of us has a purpose in life. Finding that purpose allows us to stay aligned, doing what we love while accomplishing things that are meaningful to us. Your level of happiness will always tell you when you are aligned with your purpose and when you’re not.

To help you get started, here is a resource that will help you to explore your passion and purpose. Click here to read Jack Canfield’s 10 Life Purpose Tips. As a Canfield Certified Trainer in the Success Principles, I have seen the positive impact on clients when they are able to tap into their purpose and express it in the world, both through their work and in their lives in general.

Next Steps

If you are feeling less than fulfilled by your work, I invite you to follow the 10 tips and take responsibility for creating a career that you love.  You might find creative ways to express your purpose in your current role or you may find that your purpose exploration starts you down an entirely new path. Whatever your path forward, remember that it’s up to you to take the first step. No one cares more about your career than you. As Mary Oliver wrote, “You must not ever stop being whimsical. And you must not, ever, give anyone else the responsibility for your life.”

About the Author: Sherry Dutra is a Talent Development, Career and Retirement Coach and Facilitator who believes we each have far more potential than we typically tap in to. She helps you learn how to step into your full potential so you can create consistent, optimal performance for yourself and your team with less stress and more enjoyment. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

Inspiring Leadership

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Are you in need of some inspiration?  Have you been wondering why your team isn’t more invested in their work? Are you struggling to describe your service or product in a way that captures attention? If so, then, please set aside a few minutes to watch Simon Sinek’s TED talk on “How Great Leaders Inspire Action”. Through his work, Sinek recognized that all great, inspiring leaders and organizations, think, act and communicate in the same way.  This led to his discovery of what he calls “the golden circle”, which is a simple but game changing insight.

The Golden Circle

Imagine three concentric circles. Why? is in the inner circle. How? is in the middle circle. What? is in the outer circle. Every person and every organization knows what they do. There’s usually no doubt around that. Some can also tell you how they do it.  Sometimes this is referred to as the value proposition or what makes them unique. However, a very, very small percentage can tell you why they do what they do. Contrary to popular belief, the “why” doesn’t have anything to do with making money, though monetary success tends to come to those who can uncover the “why”.  The “why” is about the answers to the following questions: What gets you up in the morning? What’s the belief that drives you each day? What is your purpose?

When we aren’t clear on the “why”, then we communicate from the outside in. We focus on the “what” and the “how”. Honestly, the “what” and the “how”, by themselves, aren’t very inspiring. When we think, act and communicate from the inside out, like those inspired leaders and organizations, we connect with others who believe what we believe and we capture other’s minds and hearts. As Sinek states, “people don’t buy what you do; they buy why you do it”.

Implication for You

So what is the implication for leaders? No matter the size of your team or the company you work in or own, true leadership involves inspiring and energizing those with whom you work and interact. I invite you to get in touch with your “why”.  What is it that you believe in that gets you up and out every day?  How will you share this with your team – to inspire deep commitment?  How will you share this with your customers – to inspire long term relationships?

To hear more directly from Simon Sinek, including business examples and the science behind his theory, please click on this link.

Call to Action

If you’d like to share your “why”, please do so in the comments section.

About the Author: Sherry Dutra is a Talent Development and Career Coach and Facilitator who believes we each have far more potential than we typically tap in to. She helps you learn how to step into your full potential so you can create consistent, optimal performance for yourself and your team with less stress and more enjoyment. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.

What Lights You Up?: Expressing Your Passion in the World

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“To love what you do and feel that it matters – how could anything be more fun?”  – Katherine Graham – American Publisher

Being in the Zone

When was the last time that you were so engaged in what you were doing that you completely lost track of time?  What is it that you were involved with?  Were you organizing, planning, decorating, running a meeting, painting, gardening, helping others, or teaching? Whatever you were engaged in, you were experiencing being “in the zone”.  This is a state of being fully focused, motivated, and passionate – a state where you are doing what you are uniquely gifted to do.

One of my teachers, Laura Berman Fortgang, has said, “your satisfaction will not stem from what you do but from who you get to be while you do that thing.”  We often get caught up in what we are “supposed” to be doing.  This can stem from a wide variety of influences including parents, friends, teachers, and societal pressures to name a few. Forget titles and look at the essence of who you get to be in any occupation or pursuit you consider. It can open up doors you never imagined.

Find what it is that uniquely lights you up. Your passion can be something that you’ve known all your life or you may evolve into it as you notice what you most love. To begin your own exploration, consider the following questions.

Ask Yourself

  • What gets me excited about life?
  • What brings meaning to my life?
  • If I could do exactly what I’d like to do, what would it be?
  • What are my natural gifts and talents?
  • What did I most like to do as a young child?
  • What are my criteria for happiness?
  • What are my values?

Your Next Steps

Once you have jotted down the answers to these questions, it can be helpful to share them with a close friend, a mentor, or a coach to flesh them out and look at possibilities. It’s never too early or too late to decide on the best path for you. No matter where you are on your life’s journey – early career, mid-life, or planning your next chapter – dreams can be realized. Take these first steps to open the door to what could be next for you.

About the Author: Sherry Dutra is a Talent Development and Career Coach and Facilitator who helps you create consistent, optimal performance using all your capacity and potential in both your work and life. If you would like to uncover and address hidden challenges that may be sabotaging your success, leverage your strengths, and accelerate your progress toward the results you desire, contact Sherry for a complimentary consultation.